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IN FRATERNAM MEAM
Monday, July 18, 2005
WAS BEN GAY?????
We don't have the slightest idea. But we do know how the product got its name.

Ben-Gay was created by a French pharmacist, whose name was, conveniently enoug, Dr. Ben Gue. He introduced his product in France in 1898, and called it Baume Gue (baume means "balm" en francais)

When the anlgesic was launched in the United States, it was decided that the unawashed masses of North America could'nt contend with a French word like Baume or pronounce on of those nasty accent acutes. So marketers settled on naming their product after an Anglicization of it's creator's name.

(submitted by Linda Atwell of Matthews, North Carolina)

(compiled from the book WHEN DID WILD POODLES ROAM THE EARTH by: David Feldman)
posted by infraternam meam @ 4:01 AM  
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Name: infraternam meam
Home: Chicago, United States
About Me: I am now at the prime of my life and have been married for the past 25 years. Sickly at times, but wants to see the elixir vita, so that I will be able to see my grandchildren from my two boys.
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